Tezpur, a culturally rich city in Assam, is steadily growing as a hub for digital creators and fashion influencers. Known for its artistic heritage and youthful energy, the city’s influencers are blending traditional Assamese attire with modern fashion trends. From mekhela chador styling and festive wear to street fashion, casual outfits, and grooming content, Tezpur’s creators are building strong regional engagement and offering valuable collaboration opportunities for fashion and lifestyle brands.
Ankita Bora
Followers: 92K
Content Focus: Ethnic Fashion & Lifestyle
Engagement Rate: 4.1%
Avg. Likes: 3.8K
Ankita Bora showcases elegant mekhela chador styling, festive outfits, and traditional Assamese fashion reels. Her content strongly appeals to audiences interested in ethnic wear and jewellery.
Rohit Saikia
Followers: 84K
Content Focus: Men’s Fashion & Grooming
Engagement Rate: 4.4%
Avg. Likes: 3.5K
Rohit Saikia focuses on smart-casual styling, grooming routines, and modern outfit ideas. His audience includes college students and young professionals.
Pallavi Deka
Followers: 76K
Content Focus: Fashion & Beauty
Engagement Rate: 4.8%
Avg. Likes: 3.3K
Pallavi Deka blends makeup tutorials with coordinated outfit transitions. She is a strong fit for cosmetic brands and apparel collaborations.
Arup Sharma
Followers: 68K
Content Focus: Street Style & Casual Fashion
Engagement Rate: 5.0%
Avg. Likes: 3.1K
Arup Sharma showcases denim styling, sneakers, and youth-driven fashion reels. His content resonates strongly with Gen Z audiences.
Riya Gogoi
Followers: 60K
Content Focus: Fusion Wear & Festive Styling
Engagement Rate: 5.3%
Avg. Likes: 2.9K
Riya Gogoi focuses on blending traditional Assamese attire with modern styling trends. Her festive content performs strongly during cultural celebrations.
Kunal Das
Followers: 52K
Content Focus: Casual & Smart Wear
Engagement Rate: 5.7%
Avg. Likes: 2.7K
Kunal Das shares everyday outfit combinations and professional styling ideas. His engagement makes him suitable for menswear brands.
Meghna Kalita
Followers: 44K
Content Focus: Ethnic & Wedding Fashion
Engagement Rate: 6.0%
Avg. Likes: 2.5K
Meghna Kalita highlights bridal looks, traditional outfits, and festive styling reels. She is ideal for jewellery and boutique collaborations.
Nikhil Baruah
Followers: 36K
Content Focus: Men’s Street Fashion
Engagement Rate: 6.4%
Avg. Likes: 2.3K
Nikhil Baruah creates bold street-style reels and trend-driven outfit transitions. His content appeals to youth-focused fashion brands.
Sangeeta Nath
Followers: 29K
Content Focus: Fashion & Daily Styling
Engagement Rate: 6.8%
Avg. Likes: 2.1K
Sangeeta Nath shares affordable daily wear inspiration and mix-and-match styling ideas. She is well-suited for regional boutiques and emerging fashion labels.
Dipankar Hazarika
Followers: 23K
Content Focus: Lifestyle & Casual Fashion
Engagement Rate: 7.2%
Avg. Likes: 1.9K
Dipankar Hazarika is an emerging creator known for engaging outfit transitions and everyday styling content. His strong engagement makes him ideal for youth-centric campaigns.
Conclusion
Tezpur’s fashion influencer ecosystem reflects a vibrant blend of traditional Assamese culture and modern urban fashion trends. From ethnic wear specialists and bridal fashion creators to street-style and grooming influencers, the city offers diverse collaboration opportunities. Brands targeting Assam’s growing digital audience can leverage these influencers for authentic regional reach and meaningful engagement.
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