Top 10 Instagram Influencers in Uttarakhand

Uttarakhand, often called “Devbhoomi” (Land of the Gods), is not only known for its spiritual charm, snow-capped Himalayas, and serene landscapes but is also emerging as a growing hub of digital creators. From vloggers capturing mountain adventures to lifestyle influencers showcasing pahadi culture and cuisine, the creators from Uttarakhand are redefining social media storytelling. Their authentic regional touch, creative visuals, and strong community connection make them stand out in India’s influencer ecosystem.

Here’s a closer look at some of the top Instagram influencers from Uttarakhand:

Sourav Joshi
• Followers: 6.2M
• Content Focus: Vlogging / Lifestyle / Family
• Engagement Rate: 9.38%
• Avg. Likes: 572.7K
• Profile: @souravjoshivlogs
Sourav Joshi is India’s most popular vlogger and one of Uttarakhand’s proudest digital icons. Known for his daily lifestyle vlogs, family moments, and heartfelt stories, Sourav has built a massive and loyal audience. His wholesome, family-friendly content resonates with viewers across all age groups, making him a top choice for lifestyle, travel, and tech brand collaborations.

Cool Pahadan
• Followers: Not disclosed
• Content Focus: Comedy / Skits / Relatable Characters
• Engagement Rate: Not disclosed
• Avg. Likes: –
• Profile: @coolpahadan
Cool Pahadan creates hilarious and relatable videos highlighting the quirks and beauty of Pahadi culture. His comedy sketches, local language expressions, and regional pride have made him a household name in Uttarakhand’s digital community. He’s perfect for regional campaigns and youth-focused brands.

Haldwani Ki Aunty (Shira Shijo)
• Followers: Not disclosed
• Content Focus: Skits / Local Culture / Comedy
• Engagement Rate: Not disclosed
• Avg. Likes: –
• Profile: @shira_shijo
Known for her humorous takes on daily life, Haldwani Ki Aunty mixes wit and authenticity in her content. Her videos often revolve around everyday Pahadi humor, making her popular among local audiences. She’s an excellent collaborator for lifestyle and regional entertainment campaigns.

Pawan Pahadi
• Followers: Not disclosed
• Content Focus: Comedy / Pahadi Culture / Entertainment
• Engagement Rate: Not disclosed
• Avg. Likes: –
• Profile: @pawanpahadi
Pawan Pahadi is a well-known entertainer who combines comedy and Pahadi culture in his content. His lighthearted and culturally rooted posts attract youth from Uttarakhand and nearby states, making him a perfect choice for regional and cultural promotions.

Prankster Panku (Pankaj Rawat)
• Followers: Not disclosed
• Content Focus: Pranks / Dance / Viral Clips
• Engagement Rate: Not disclosed
• Avg. Likes: –
• Profile: @prankster_panku
Pankaj Rawat, better known as Prankster Panku, is a versatile creator who makes engaging prank videos and dance reels. His energetic personality and relatable humor have earned him a dedicated following, ideal for youth-centric brands and entertainment promotions.

The UK07 Rider (Anurag Dobhal)
• Followers: 3.8M
• Content Focus: Moto-vlogging / Travel & Adventure
• Engagement Rate: 2.9%
• Avg. Likes: 110K
• Profile: @theuk07rider
Anurag Dobhal, popularly known as The UK07 Rider, is a leading moto-vlogger and travel influencer from Dehradun. His thrilling travel vlogs, scenic rides, and adventurous spirit inspire millions. He’s the go-to influencer for automotive, travel gear, and tourism brands.

Tanu Rawat
• Followers: 2.4M
• Content Focus: Dance / Performance / Lifestyle
• Engagement Rate: 4.1%
• Avg. Likes: 95K
• Profile: @tanu_rawat
Tanu Rawat is a dance and lifestyle creator whose energetic performances and stylish content have made her a youth icon. Her charisma, creativity, and trend-savvy approach attract major lifestyle and fashion collaborations.

Arti Chaudhary
• Followers: Not disclosed
• Content Focus: Travel / Lifestyle / Nature & Culture
• Engagement Rate: Not disclosed
• Avg. Likes: –
• Profile: @artichaudhary1056
Arti Chaudhary is known for showcasing Uttarakhand’s natural beauty, heritage, and everyday lifestyle through her travel vlogs and reels. Her soothing visuals and inspiring content appeal to those who love the mountains and culture-rich storytelling.

Travelgram Uttarakhand
• Followers: 20.9K
• Content Focus: Travel / Nature / Scenic Uttarakhand Photography
• Engagement Rate: 6.81%
• Avg. Likes: 1.4K
• Profile: @travelgram_uttarakhand
Travelgram Uttarakhand captures the breathtaking beauty of the hills, valleys, and spiritual destinations across the state. Their content serves as a visual treat for travel enthusiasts and promotes eco-tourism. Perfect for travel and hospitality collaborations.

WeUttarakhand
• Followers: 145.1K
• Content Focus: Media / Tourism / Local Culture
• Engagement Rate: 1.53%
• Avg. Likes: –
• Profile: @weuttarakhand
WeUttarakhand is a digital media page dedicated to promoting the culture, tourism, and stories of the region. Their posts range from scenic photos to regional updates and news, building a strong connection among locals and travelers alike.

Conclusion
Uttarakhand’s top influencers are bridging the gap between tradition and modern digital creativity. From family-friendly vloggers like Sourav Joshi to adventurous riders like UK07 Rider and cultural promoters like WeUttarakhand, these creators showcase the true spirit of the hills. Brands looking to connect with authentic, engaged, and regionally rooted audiences will find great potential in these Uttarakhand-based influencers.

Would you like me to now make the “Top 10 Instagram Influencers in Himachal Pradesh” in the same format next?

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