Santosh
In today’s digital-first world, mega-celebrities like Ajay Devgn command unmatched visibility, trust, and influence—making them powerful ambassadors for brands aiming to make a national or even global impact.
In this guide, we’ll break down Ajay Devgn’s promotion pricing, key factors that shape his rates, and how you can plan a high-ROI celebrity endorsement using the Find Influencer Price Calculator.
Ajay Devgn (@ajaydevgn) is one of India’s most celebrated actors and a powerhouse presence in both Bollywood and digital media. With 12.2 million followers and an engagement rate of 12.46%, he represents not just a massive reach—but also credibility, legacy, and star power that resonates across generations.
His image is synonymous with trust, strength, and success—making him a top pick for brands in automotive, luxury, fitness, grooming, fashion, tech, food & beverage, and more.
Instagram : Ajay Devgn on Instagram
Youtube : Ajay Devgn on YouTube
Collaborating with a superstar like Ajay Devgn isn't just about impressions—it’s about brand elevation. His association can increase brand credibility, expand market reach, and enhance campaign recall.
1. Celebrity Status
With a legacy spanning over three decades, Ajay is a trusted name in households across India, bringing not just fame—but strong brand recall and emotional connection.
2. Large, Loyal Following
With 12.2M+ Instagram followers, Ajay offers massive visibility, making him ideal for big-budget product launches, luxury campaigns, and high-stakes promotions.
3. High Engagement Rate
An engagement rate of 12.46% for a celebrity of his scale is a strong signal of active and loyal fans who value his endorsements.
4. Content Format
Whether it's a high-impact Reel, subtle Story, or premium Static Post, content type affects pricing based on production effort, visibility, and creative integration.
5. YouTube Integration
Ajay Devgn’s growing YouTube presence allows brands to engage with long-form storytelling, behind-the-scenes content, or cinematic product features—ideal for campaigns requiring depth and retention.
| Campaign Type | Followers | Engagement Rate | Estimated Cost |
|---|---|---|---|
| Instagram Reel | 12.2M | 12.46% | ₹8,30,000 |
| Instagram Story | 12.2M | 12.46% | ₹2,40,000 |
| Instagram Post | 12.2M | 12.46% | ₹5,00,000 |
| YouTube Subscribe + Video | 12.2M+ | 12.46% | ₹10,00,000 – ₹15,00,000 (est.) |
Ajay Devgn isn’t just a celebrity—he’s a cultural icon. A single post or reel from him carries significant authority, instantly validating your brand.
His long-standing reputation of being honest, bold, and grounded aligns perfectly with brands that aim to build consumer trust and long-term loyalty.
While Ajay’s pricing is premium, the brand recall, media value, and potential virality often lead to high returns on well-executed campaigns.
Not sure how to budget for a celebrity campaign? The Find Influencer Price Calculator helps you plan, price, and optimize your outreach for maximum results.
Visit the Tool
Go to the official Find Influencer Price Calculator website.
Enter Creator Info
Use Ajay Devgn’s metrics: 12.2M followers, 12.46% engagement rate.
Choose Content Type
Select Reel, Story, Post, or YouTube Video.
Add Campaign Goals
Include desired reach, estimated views, and campaign duration.
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Receive a data-driven pricing range tailored to your campaign.
Budget Transparency
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Data-Backed Decisions
Ajay Devgn is more than a celebrity—he’s a brand in himself. With 12.2 million followers, high engagement, and a strong, respected persona, his endorsements carry serious weight. Whether you're launching a luxury product, promoting a national campaign, or storytelling through YouTube—Ajay brings attention, trust, and influence.
Ready to make your campaign iconic?
Use the Find Influencer Price Calculator today to get started, or reach out for bookings with Ajay Devgn and elevate your brand with star power.
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FindInfluencer.in is an influencer marketplace where influencers can connect directly with businesses to secure sponsorships. Additionally, we prioritize our services and maintain transparency, ensuring that customers who hire influencers can have peace of mind about their work and money. We are always committed to staying connected with our clients.